Death. It is a very difficult subject. Most people do not like to talk about it, think about it or contemplate the fact that it is inevitable. For those of us in the life insurance business it is a conversation we have almost every day. How we do it varies among professionals but one fact is clear…it is a topic that needs to be explored to provide service to our clients.
The life insurance business is a great business. I always tell people what Ben Franklin use to say…the only thing that is definite in this life is “death and taxes.” Since our business is specifically related to both death and taxes, it seems as a career we certainly have job security. In our training programs we discuss the conversations that are necessary to allow us to explore these difficult subjects. Typically, the best discussions begin with a question. Then we listen. As we listen to the answers we can determine the best way to help our clients face the future and the inevitable fate that awaits us all. In the final analysis, the conversations we have with our clients are as important as life itself.
Here is a post that can add some levity to the situation. The five best movie scenes about funerals…enjoy and be proud of what you do.