Author Archives: Jeffrey Berson

About Jeffrey Berson

40 years in and around the industry has made Insurance a part of my DNA. I have had the pleasure of working with and for some of the greatest minds in our industry. My "Bersonal" View is an attempt to capture some of the best ideas, the best concepts and the best practices in a way that can lead to success for others. It will certainly be my point of view, so please...don't take it "Bersonal".

Wash Your Hands

Times are hard right now. Everyone is doing their best to cope with the “New Normal” brought on by the Corona Virus. Working from home. Kids out of school. Restaurants and bars closed down. Sports of all kind shut down. … Continue reading

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Corona Virus Concerns? Look to the Past

During the last week of February 2020, the S&P 500 lost 11.49% — the worst week for stocks since the 2008 financial crisis — only to jump by 4.6% on the first Monday in March.1 Then we saw an even … Continue reading

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ISN Network – Open and Here to Help

During this time of uncertainty, ISN Network wants to let you know that our office is still open with the exception of most of our staff working remotely. We are still able to take your applications via email, fax or … Continue reading

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Nothing Stays the Same

Twenty years ago you could buy a first class stamp for 29 cents and fill your gas tank for $1.11 a gallon. Today a stamp is 49 cents and a gallon of gas here in CA is close to $4.00. … Continue reading

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Finding The Yes

I work with so many great Financial Reps that sometimes I like to sit back and think about what makes them so successful. They are all so different. They come from different backgrounds, different parts of the country, different training, … Continue reading

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Client Feedback? It Can Only Help

It may seem scary at first to open your practice to client feedback, and there are indeed some risks that come with it. For one, the feedback can feel personal. Mulling over negative comments can become a time suck, so … Continue reading

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Your 2020 Tax Guide is Here

2020 is here. And so is your co-branded tax guide Securian Financial (one of our carrier partners) has provided a tax guide for all to use. Their 2020 tax guide is now available. Download the generic version below or contact … Continue reading

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